Assessing the market for Multiple Sclerosis drug development

Assessing the market for Multiple Sclerosis drug development

Challenge

Our client, a full-service market research and consulting firm, wanted to ascertain opportunities for growth within the Multiple Sclerosis drug market and to create a targeted marketing campaign.

The right stakeholders, the right channels

Due to the online segmentation methodology, we needed to achieve very robust sample sizes (at least 500 US Neurologists and 300 from across France, Italy, Spain, Germany and the UK).

The right result

The client commented:

” Due to Lightspeed All Global’s strong project management and intuitive survey design, the full quota of 800 completes was achieved in record time - 23 days from launch - and within budget.”

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